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DL 1
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Marketingová komunikace a public relations
Campaigns and Propaganda
Section outline
Select section Généralités
Généralités
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Select activity Oznámení
Oznámení
Forum
Select section 1. Week October 3 Introductory session, the course objectives, literature (creation of teams)
1. Week October 3 Introductory session, the course objectives, literature (creation of teams)
Select section 2. Week October 10 The Art of Propaganda I.
2. Week October 10 The Art of Propaganda I.
Select activity Session 2 - presentation
Session 2 - presentation
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Select section 3. Week October 17 The Art of Propaganda II.
3. Week October 17 The Art of Propaganda II.
Select activity Presentation - session 3
Presentation - session 3
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Select section 4. Week October 24 The Art of Propaganda III.
4. Week October 24 The Art of Propaganda III.
Select section 5. Week October 31 Reading Week
5. Week October 31 Reading Week
Select activity Literature
Literature
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Select section 6. Week November 7 Propaganda examples
6. Week November 7 Propaganda examples
Select activity Nazi propaganda - presentations
Nazi propaganda - presentations
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Select section 7. Week November 14 Modern Campaigning vs. Propaganda?
7. Week November 14 Modern Campaigning vs. Propaganda?
Select activity Soviet Propaganda and Cold War Propaganda
Soviet Propaganda and Cold War Propaganda
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Select section 8. Week November 21 Campaigning and Advertisement I.
8. Week November 21 Campaigning and Advertisement I.
Select activity Course presenation
Course presenation
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Select section 9. Week November 28 Students final presentations, discussion, feedback
9. Week November 28 Students final presentations, discussion, feedback
Select section 10. Week December 5 Students final presentations, discussion, feedback
10. Week December 5 Students final presentations, discussion, feedback
Select section 11. Week December 12 Students final presentations, discussion, feedback
11. Week December 12 Students final presentations, discussion, feedback
Select section 12. Week December 19 First term of the final exam
12. Week December 19 First term of the final exam