Section outline

  • Case study: Car industry in North America

    Introduction:



    Background mandatory reading:
    James P.Womack, Daniel T.Jones, Daniel Roos: The Machine That Changed the World (summary), 1992

    Heavy mandatory reading:

    The U.S. Motor Vehicle Industry: Confronting a New Dynamic in the Global Economy,
    by Bill Canis, Specialist in Industrial Organization and Business and Brent D. Yacobucci, Specialist in Energy and Environmental Policy March 26, 2010, Congressional Research Service.

    Bonuses:

    Students are expected to watch movies related to U.S. economy, such as:

    Wall Street 2: Money Never Sleeps
    I.O.U.S.A. (33 minutes version, available at

    )


    The Corporation (available at:
    )
    Enron: The Smartest Guys in the Room.