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by Viktoria Potapkina -
Number of replies: 0
An article summarizing a report by Sucharita Mulpuru, vice president and principal analyst at Forrester Research Inc.:

http://gigaom.com/2011/04/07/will-facebook-ever-be-an-e-commerce-powerhouse/

And a short interview with her:

http://www.bloomberg.com/video/68493896/

What could the implications of the report be for Facebook?
Do you think it will have a large effect on advertising and business-to-consumer retail on Facebook?
In your opinion, can Facebook overcome this challenge and its failure in this field, granted that it has been so successful in everything else?